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9781260565621 Entrepreneurship11E by Hisrich ( Textbook )

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PART 1 THE ENTREPRENEURIALPERSPECTIVE



1 The Entrepreneurial Mind-Set

2 Corporate Entrepreneurship

3 Generating and exploring new entries


PART 2 FROM IDEA TOTHE OPPORTUNITY

4 Creativity and the Business Idea

5 Identifying and Analyzing Domestic and International Opportunities

6 Protecting the Idea and Other Legal Issues for the Entrepreneur


PART 3 FROM THEOPPORTUNITY TO THE BUSINESS PLAN

7 The Business Plan: Creating and Starting the Venture

8 The Marketing Plan

9 The Organizational Plan

10 The Financial Plan


PART 4 FROM THEBUSINESS PLAN TO FUNDING THE VENTURE

11 Sources of Capital

12 Informal Risk Capital, Venture Capital, and Going Public



PART 5 FROM FUNDINGTHE VENTURE TO LAUNCHING, GROWING, AND ENDING THE NEW VENTURE

13 Strategies for growth and managing implications of growth

14 Accessing resources for growth from external sources

15 Succession Planning and Strategies for Harvesting and Endingthe Venture


PART 6 CASES


CASE 1 TURNER TEST PREP CO.

CASE 2 JIM BOOTHE, THE INVENTOR

CASE 3 A. MONROE LOCK AND SECURITY SYSTEMS

CASE 4 BEIJING SAMMIES

CASE 5 INTELLIGENT LEISURE SOLUTIONS

CASE 6 THE BEACH CARRIER

CASE 7 GORUMET TO GO

CASE 8 THE GRILL KLEEN CORPORATION

CASE 9 MASI TECHNOLOGY

CASE 10 NEOMED TECHNOLOGIES

CASE 11 MAYU LLC

CASE 12 NATURE BROS LTD.

CASE 13 AMY'S BREAD

CASE 14 SUPPLY DYNAMICS

CASE 15 DATAVANTAGE CORPORATION

CASE 16 TIRE VALET: A MOBILE TIRE COMPANY

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